How to get a significant ROI with digital marketing
David Sher, Co-Founder Buzz12 When Ashley Prewitt and I meet with a Buzz12 prospect, we’re almost always asked the same question, “Is it possible to get a significant ROI with digital marketing.” I’ve...
View ArticleOur dead friends on Facebook
It’s so unsettling. You’re reviewing Facebook or LinkedIn when you receive a suggestion to friend or connect with someone who has passed away. I never know quite how to deal with this. And it brings...
View ArticleGreat marketing will never overcome embarrassing customer service
I was sitting in my office at home working on my computer when our generator suddenly switched on. I assumed we had lost power and our generator had taken over. But I soon determined that electricity...
View ArticleThis should scare the hell out of you: Our privacy is an illusion
In a previous blog I wrote how I enjoy watching Netflix. However, it’s sometimes unnerving to know that Netflix keeps a record of what and when I’m watching. But I have the same uneasiness knowing...
View ArticleWhat I learned about life & business living with a cat
Molly Yes, that’s our cat, Molly. Most cat owners would love to see their cat in a YouTube video on TV. Our cat, Molly, is literally on TV–and on the news. Please note Molly’s sound asleep on a skinny...
View ArticleLord, please save me from Netflix
It all started so innocently. My son, Stacy, suggested I sign up for Netflix and watch some old TV shows. His first suggestion was Damages with Glenn Close. Fifty-nine episodes and 42 hours. Then he...
View ArticleWhat’s the future of Buzz12 without Phyllis Neill?
Here’s the blog I thought I would never write. Many of you have heard my story how two strangers met at 7:59 in the morning on August 5, 2009, at the Starbucks in Vestavia Hills. I wrote about it in...
View ArticleHow I used social media to see Ellen Degenerous
This blog post is dedicated to my daughter, Melanie Martin, who taught me everything I know about getting what you want out of life. When she was five years old she made up her mind she was going to...
View ArticleMore people see your Facebook posts than you think
Let’s divide people into four categories: *Heavy Facebookers *Moderate Facebookers *Occasional Facebookers *People who don’t understand nor care about Facebook I am a Facebook regular, but I’m...
View ArticleI want to be Anoop
Anoop Mishra No matter how many “likes” my wife or I get on Facebook, we always joke that Anoop Mishra will get more. Anoop is a Facebook superstar. I can remember the first time I met Anoop. He was a...
View ArticleKilling Jesus
Bill O’Reilly It seems every time I turn on the TV, I see another interview with Bill O’Reilly talking about his new book, Killing Jesus. O’Reilly is a promotional genius. He decided to write a book...
View ArticleI won the lottery!
David age 9 months I won the lottery—and—guest what?—you won it too. Think I’m crazy? I know something most of you don’t. So why am I so smart? Today is my 70th birthday. There’s something that has...
View ArticleMiley Cyrus, twerking, and blogging
Miley Cyrus Last week, my biz partner, Phyllis Neill, wrote a piece on Miley Cyrus. Her points are well taken, but from a branding standpoint, Miley Cyrus might have made the best decision for her...
View ArticleHow your business can avoid a sh-t storm
For those of you who aren’t familiar with the word in the above title, Urban Dictionary defines it as “a course of action that would appear to lead to a good outcome, but when undertaken, leads to a...
View ArticleHow could I be so wrong about social media?
I started coaching, training and speaking on social media nearly five years ago. I was so excited with this new concept that I wanted to tell the world. Some business people may have heard of My Space...
View Article7 Internet statistics that will open your eyes
It’s one of our biggest frustrations. Phyllis Neill, my biz partner, and I speak to business owners and CEO’s about how to grow their businesses using the Internet, but many see the changes worldwide,...
View ArticleBeware: Phyllis’ evil death stare
Phyllis Neill and I started Buzz12 four years ago. I received a tweet from Phyllis that she was following me on Twitter. I didn’t know Phyllis, but in those early days of social media, I was thrilled...
View ArticleDrinking only soda for 16 years is bad, man rips off penis, pork bullets
I debated which image to include Please don’t judge me based on the above al.com headline that was published on June 25th. I really do have an important point to make. (If I haven’t already lost you...
View ArticleGoogle glass will change our lives
Google Glass-Wearable technology I got interested in social media five years ago. Since then I’ve been on a mission to convince my business peers the world is passing them by. Many company executives...
View Article3 Ideas to propel you to the top of LinkedIn search
In my blog titled, You’re dead without LinkedIn, I spelled out how critical LinkedIn has become to your career and business. Savvy people are on LinkedIn for three reasons: to be found to find others...
View Article